

La'Darius Jefferson is a Explosive Back for Western Michigan. La'Darius's 2021 season ranks in the 0th percentile nationally by opponent-adjusted EPA per play across 186 plays — a developing rate for the RB.
Elite per-carry efficiency — breaks big runs and creates chunk plays at a top rate while in a limited role.
Meaningful starter. Local collective + position-group deals.
Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.
Players from 2014–2024 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.
| Player | Team | Yr | Plays | WEPA/play | Line val | Total EPA |
|---|---|---|---|---|---|---|
| Saquon Barkley | Penn State | 2016 | 288 | 0.340 | 3.9 | 97.9 |
| Dalvin Cook | Florida State | 2016 | 292 | 0.340 | 4.3 | 99.3 |
| Breece Hall | Iowa State | 2020 | 301 | 0.340 | 4.5 | 102.3 |
| Travis Etienne | Clemson | 2019 | 213 | 0.470 | 4.7 | 100.1 |
| James Flanders | Tulsa | 2016 | 266 | 0.390 | 4.9 | 103.7 |
Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.
| Wk | Opponent | Result | Opp SP+ | Car | Rush Yds | Avg | Rush TD | Rec | Rec Yds | Rec TD | EPA/play |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | @Michigan | L14-47 | 23.4 | 10 | 38 | 3.8 | 1 | — | — | — | 0.38 |
| 2 | vsIllinois State | W28-0 | — | 18 | 106 | 5.9 | 2 | 1 | 5 | 0 | 0.52 |
| 3 | @Pittsburgh | W44-41 | 17.6 | 22 |
Usage = share of team plays (CFBD has no true snap counts).
Car 10 · Rush Yds 70 · Avg 7.0 · Rush TD 0
| 78 |
| 3.5 |
| 2 |
| — |
| — |
| — |
| 0.05 |
| 4 | vsSan José State | W23-3 | -1.9 | 12 | 52 | 4.3 | 1 | — | — | — | 0.38 |
| 5 | @Buffalo | W24-17 | -9.5 | 23 | 96 | 4.2 | 1 | 2 | 33 | 0 | 0.20 |
| 6 | vsBall State | L20-45 | -11.2 | 21 | 65 | 3.1 | 1 | — | — | — | 0.16 |
| 7 | vsKent State | W64-31 | -6.4 | 18 | 62 | 3.4 | 1 | — | — | — | 0.06 |
| 8 | @Toledo | L15-34 | 6.9 | 9 | 28 | 3.1 | 0 | — | — | — | -0.24 |
| 10 | vsCentral Michigan | L30-42 | -1.0 | 11 | 56 | 5.1 | 1 | — | — | — | 0.30 |
| 11 | vsAkron | W45-40 | -23.1 | 19 | 99 | 5.2 | 0 | — | — | — | 0.13 |
| 12 | @Eastern Michigan | L21-22 | -7.8 | 12 | 86 | 7.2 | 0 | — | — | — | 0.41 |
| 13 | @Northern Illinois | W42-21 | -7.1 | 10 | 70 | 7.0 | 0 | — | — | — | 0.47 |