Taron Keith is a Pass-Catching Back for Bowling Green. Taron's 2023 season ranks in the 100th percentile nationally by opponent-adjusted EPA per play across 105 plays — a elite rate for the RB.
Third-down weapon out of the backfield. Routes, hands, and separation in coverage define this role as much as rushing.
Top-3 player at position nationally. Collective + national brand deals.
Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.
Players from 2014–2024 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.
| Player | Team | Yr | Plays | WEPA/play | Line val | Total EPA |
|---|---|---|---|---|---|---|
| Travis Etienne | Clemson | 2019 | 213 | 0.470 | 4.7 | 100.1 |
| Clyde Edwards-Helaire | LSU | 2019 | 216 | 0.490 | 5.0 | 105.8 |
Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.
| Wk | Opponent | Result | Opp SP+ | Car | Rush Yds | Avg | Rush TD | Rec | Rec Yds | Rec TD | EPA/play |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | @Liberty | L24-34 | 8.0 | 3 | 69 | 23.0 | 1 | — | — | — | 2.35 |
| 2 | vsEastern Illinois | W38-15 | — | 4 | 4 | 1.0 | 0 | 6 | 123 | 0 | 0.90 |
| 3 | @Michigan | L6-31 | 31.3 | 2 |
Usage = share of team plays (CFBD has no true snap counts).
Car 13 · Rush Yds 66 · Avg 5.1 · Rush TD 1
| 18 |
| 9.0 |
| 0 |
| 3 |
| 13 |
| 0 |
| 0.32 |
| 4 | vsOhio | L7-38 | -1.6 | 1 | -7 | -7.0 | 0 | 4 | 10 | 0 | -0.60 |
| 5 | @Georgia Tech | W38-27 | 0.3 | 4 | 20 | 5.0 | 0 | 4 | 45 | 0 | 0.43 |
| 6 | @Miami (OH) | L0-27 | 2.8 | 1 | 3 | 3.0 | 0 | 2 | 2 | 0 | -0.33 |
| 7 | @Buffalo | W24-14 | -15.2 | 4 | 11 | 2.8 | 0 | 2 | 3 | 1 | 0.79 |
| 8 | vsAkron | W41-14 | -21.6 | 4 | 14 | 3.5 | 0 | 3 | 28 | 0 | -0.05 |
| 10 | vsBall State | W24-21 | -14.9 | 6 | 25 | 4.2 | 0 | 3 | 35 | 1 | 0.67 |
| 11 | @Kent State | W49-19 | -26.3 | 9 | 103 | 11.4 | 1 | 8 | 130 | 1 | 0.98 |
| 12 | vsToledo | L31-32 | 3.7 | 15 | 64 | 4.3 | 1 | 7 | 51 | 0 | 0.18 |
| 13 | @Western Michigan | W34-10 | -15.9 | 13 | 66 | 5.1 | 1 | 2 | 17 | 0 | 0.24 |