TJ Harden is a Explosive Back for UCLA. TJ's 2023 season ranks in the 0th percentile nationally by opponent-adjusted EPA per play across 170 plays — a developing rate for the RB.
Elite per-carry efficiency — breaks big runs and creates chunk plays at a top rate while in a limited role.
Meaningful starter. Local collective + position-group deals.
Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.
Players from 2014–2024 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.
| Player | Team | Yr | Plays | WEPA/play | Line val | Total EPA |
|---|---|---|---|---|---|---|
| Saquon Barkley | Penn State | 2016 | 288 | 0.340 | 3.9 | 97.9 |
| Dalvin Cook | Florida State | 2016 | 292 | 0.340 | 4.3 | 99.3 |
| Breece Hall | Iowa State | 2020 | 301 | 0.340 | 4.5 | 102.3 |
Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.
| Wk | Opponent | Result | Opp SP+ | Car | Rush Yds | Avg | Rush TD | Rec | Rec Yds | Rec TD | EPA/play |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | vsCoastal Carolina | W27-13 | -1.2 | 11 | 76 | 6.9 | 0 | 1 | 1 | 0 | 0.11 |
| 2 | @San Diego State | W35-10 | -10.3 | 9 | 91 | 10.1 |
Usage = share of team plays (CFBD has no true snap counts).
Car 20 · Rush Yds 105 · Avg 5.3 · Rush TD 2
| 1 |
| 1 |
| 7 |
| 0 |
| 0.67 |
| 3 | vsNorth Carolina Central | W59-7 | — | 5 | 66 | 13.2 | 1 | — | — | — | 0.88 |
| 4 | @Utah | L7-14 | 8.5 | 11 | 31 | 2.8 | 0 | — | — | — | -0.17 |
| 6 | vsWashington State | W25-17 | 4.9 | 11 | 22 | 2.0 | 0 | 3 | 9 | 0 | -0.25 |
| 7 | @Oregon State | L24-36 | 12.6 | 9 | 47 | 5.2 | 1 | — | — | — | 0.35 |
| 8 | @Stanford | W42-7 | -11.9 | 12 | 55 | 4.6 | 1 | — | — | — | 0.12 |
| 9 | vsColorado | W28-16 | -4.9 | 20 | 78 | 3.9 | 1 | 1 | 25 | 0 | -0.01 |
| 10 | @Arizona | L10-27 | 14.1 | 9 | 30 | 3.3 | 0 | 3 | 24 | 0 | 0.11 |
| 11 | vsArizona State | L7-17 | -11.3 | 7 | 37 | 5.3 | 0 | — | — | — | -0.01 |
| 12 | @USC | W38-20 | 9.4 | 22 | 142 | 6.5 | 1 | 2 | 16 | 1 | 0.49 |
| 13 | vsCalifornia | L7-33 | -0.1 | 10 | 47 | 4.7 | 0 | 3 | 28 | 0 | 0.18 |
| 1 | vsBoise State | W35-22 | 5.9 | 20 | 105 | 5.3 | 2 | 4 | 26 | 0 | 0.24 |
