Brian Cobbs is a Versatile WR for Utah State. Brian's 2022 season ranks in the 100th percentile nationally by opponent-adjusted EPA per play across 92 plays — a elite rate for the WR.
Balanced profile without a single dominant trait — contributes across multiple dimensions.
Top-3 player at position nationally. Collective + national brand deals.
Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.
Players from 2014–2024 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.
| Player | Team | Yr | Plays | WEPA/play | Line val | Total EPA |
|---|---|---|---|---|---|---|
| Quadree Henderson | Pittsburgh | 2016 | 63 | 0.530 | 1.6 | 33.4 |
| DeAndre Hughes | Air Force | 2021 | 60 | 0.470 | 1.3 | 28.2 |
| Keytaon Thompson | Mississippi State | 2017 | 70 | 0.460 | 1.2 | 32.2 |
| Savion Williams | TCU | 2024 | 56 | 0.450 | 1.1 | 25.2 |
| Javion Posey | Florida Atlantic | 2020 | 53 | 0.450 | 1.4 | 23.8 |
Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.
| Wk | Opponent | Result | Opp SP+ | Rec | Rec Yds | Avg | Rec TD | Long | EPA/play |
|---|---|---|---|---|---|---|---|---|---|
| 1 | vsUConn | W31-20 | -14.6 | 7 | 78 | 11.1 | 1 | 19 | 1.11 |
| 1 | @Alabama | L0-55 | 30.3 | 2 | 33 | 16.5 | 0 | 23 | 1.11 |
| 2 | vsWeber State | L7-35 | — | 2 | 17 | 8.5 | 0 | 13 |
Usage = share of team plays (CFBD has no true snap counts).
Rec 6 · Rec Yds 79 · Avg 13.2 · Rec TD 1
| 0.24 |
| 4 | vsUNLV | L24-34 | -11.9 | 6 | 83 | 13.8 | 0 | 44 | 0.39 |
| 5 | @BYU | L26-38 | -1.4 | 10 | 96 | 9.6 | 2 | 27 | 0.94 |
| 6 | vsAir Force | W34-27 | 3.9 | 8 | 136 | 17.0 | 1 | 36 | 1.86 |
| 7 | @Colorado State | W17-13 | -22.2 | 3 | 24 | 8.0 | 0 | 11 | 0.18 |
| 8 | @Wyoming | L14-28 | -10.8 | 5 | 45 | 9.0 | 0 | 16 | 1.34 |
| 10 | vsNew Mexico | W27-10 | -26.9 | 4 | 31 | 7.8 | 0 | 11 | 0.85 |
| 11 | @Hawai'i | W41-34 | -24.7 | 5 | 74 | 14.8 | 0 | 34 | 0.60 |
| 12 | vsSan José State | W35-31 | -4.3 | 10 | 122 | 12.2 | 0 | 31 | 1.23 |
| 13 | @Boise State | L23-42 | 5.7 | 7 | 75 | 10.7 | 0 | 21 | 0.60 |
| 1 | vsMemphis | L10-38 | 6.8 | 6 | 79 | 13.2 | 1 | 44 | 0.70 |