Bru McCoy is a Versatile WR for Tennessee. Bru's 2022 season ranks in the 100th percentile nationally by opponent-adjusted EPA per play across 71 plays — a elite rate for the WR.
Balanced profile without a single dominant trait — contributes across multiple dimensions.
Top-3 player at position nationally. Collective + national brand deals.
Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.
Players from 2014–2024 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.
| Player | Team | Yr | Plays | WEPA/play | Line val | Total EPA |
|---|---|---|---|---|---|---|
| Quadree Henderson | Pittsburgh | 2016 | 63 | 0.530 | 1.6 | 33.4 |
| Keytaon Thompson | Mississippi State | 2017 | 70 | 0.460 | 1.2 | 32.2 |
| DeAndre Hughes | Air Force | 2021 | 60 | 0.470 | 1.3 | 28.2 |
| Savion Williams | TCU | 2024 | 56 | 0.450 | 1.1 | 25.2 |
| Javion Posey | Florida Atlantic | 2020 | 53 | 0.450 | 1.4 | 23.8 |
Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.
| Wk | Opponent | Result | Opp SP+ | Rec | Rec Yds | Avg | Rec TD | Long | EPA/play |
|---|---|---|---|---|---|---|---|---|---|
| 1 | vsBall State | W59-10 | -14.9 | 3 | 42 | 14.0 | 0 | 20 | 0.13 |
| 2 | @Pittsburgh | W34-27 | 8.6 | 4 | 58 | 14.5 | 1 | 32 | 1.53 |
| 3 | vsAkron | W63-6 | -23.4 | 1 | 9 | 9.0 | 0 | 9 |
Usage = share of team plays (CFBD has no true snap counts).
Rec 4 · Rec Yds 48 · Avg 12.0 · Rec TD 1
| -0.33 |
| 4 | vsFlorida | W38-33 | 10.4 | 5 | 102 | 20.4 | 1 | 70 | 1.27 |
| 6 | @LSU | W40-13 | 16.2 | 7 | 140 | 20.0 | 0 | 48 | 1.28 |
| 7 | vsAlabama | W52-49 | 30.3 | 2 | 38 | 19.0 | 0 | 27 | 0.57 |
| 8 | vsUT Martin | W65-24 | — | 2 | 8 | 4.0 | 0 | 5 | -0.32 |
| 9 | vsKentucky | W44-6 | 13.0 | 6 | 54 | 9.0 | 0 | 16 | 0.21 |
| 10 | @Georgia | L13-27 | 35.3 | 6 | 38 | 6.3 | 0 | 11 | -0.39 |
| 11 | vsMissouri | W66-24 | 8.1 | 9 | 111 | 12.3 | 0 | 38 | 0.47 |
| 12 | @South Carolina | L38-63 | 12.7 | 3 | 19 | 6.3 | 1 | 8 | 0.87 |
| 1 | vsClemson | W31-14 | 17.6 | 4 | 48 | 12.0 | 1 | 16 | 1.63 |