Lance Mason is a Versatile TE for Wisconsin. Lance's 2025 season produced 15.5 total EPA across 39 plays.
2026 Usage Outlook · projected share of team plays
Regressed toward the TE mean. Model correlation r≈0.42 on a 2019-2025 walk-forward — volume only; efficiency not projected.
2025 Production
Performance Analysis · 2025 · vs TE peers
Balanced profile without a single dominant trait — contributes across multiple dimensions.
- ▸Limited usage share suggests a rotational or specialist role.
- ▸4 high-impact games (EPA/play > 0.4) this season — elite ceiling.
- ▸Particularly dangerous on passing downs — efficiency spikes in obvious pass situations.
- ▸Production faded as the season progressed — 0.30 EPA/play decline from first to second half.
- ▸Peak game: 2.77 EPA/play in Wk 3 vs Alabama (SP+ 15).
NIL Market Tier· 2025
On3 valuation ↗Top-10 nationally. Multiple mid-to-large collective deals expected.
Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.
Historical Comparables · TE · efficiency + volume + value
Players from 2014–2024 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.
| Player | Team | Yr | Plays | WEPA/play | Line val | Total EPA |
|---|---|---|---|---|---|---|
| Ty Thompson | Tulane | 2024 | 48 | 0.420 | 0.4 | 20.2 |
| Seth Green | Minnesota | 2018 | 83 | 0.390 | 0.0 | 32.4 |
| Johnny Langan | Rutgers | 2020 | 59 | 0.300 | 0.0 | 17.7 |
| Evan Svoboda | Wyoming | 2024 | 75 | 0.290 | 0.0 | 21.8 |
| Jordan Myers | Rice | 2021 | 59 | 0.270 | 0.2 | 15.9 |
Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.
Game Log · box score + EPA, week by week
| Wk | Opponent | Result | Opp SP+ | Rec | Rec Yds | Avg | Rec TD | Long | EPA/play |
|---|---|---|---|---|---|---|---|---|---|
| 2 | vsMiddle Tennessee | W42-10 | -16.0 | 7 | 102 | 14.6 | 1 | 34 | 0.74 |
| 3 | @Alabama | L14-38 | 14.8 | 2 | 30 | 15.0 | 0 | 19 | 2.77 |
| 4 | vsMaryland | L10-27 | 0.6 | 5 | 45 | 9.0 | 1 | 15 | 0.28 |
| 6 | @Michigan | L10-24 | 12.4 | 3 | 30 | 10.0 | 0 | 16 | 0.01 |
| 7 | vsIowa | L0-37 | 19.7 | 1 | 29 | 29.0 | 0 | 29 | -0.22 |
| 8 | vsOhio State | L0-34 | 30.1 | 2 | 31 | 15.5 | 0 | 24 | 0.29 |
| 9 | @Oregon | L7-21 | 25.9 | 2 | 9 | 4.5 | 1 | 7 | — |
| 11 | vsWashington | W13-10 | 18.4 | 1 | 5 | 5.0 | 0 | 5 | -0.01 |
| 12 | @Indiana | L7-31 | 32.4 | 1 | 45 | 45.0 | 1 | 45 | 0.87 |
| 13 | vsIllinois | W27-10 | 12.9 | 2 | 23 | 11.5 | 0 | 17 | 0.04 |
| 14 | @Minnesota | L7-17 | 1.5 | 4 | 49 | 12.3 | 0 | 26 | 0.78 |
Usage & Situational · Pro
- Standard downs
- 0.26
- Passing downs
- 0.59
- Pass / Rush EPA
- 0.39 / 0.87
Usage = share of team plays (CFBD has no true snap counts).