Cam Coleman is a Versatile WR for Auburn. Cam's 2025 season ranks in the 88th percentile nationally by opponent-adjusted EPA per play across 80 plays — a above-average rate for the WR.
2026 Usage Outlook · projected share of team plays
Regressed toward the WR mean. Model correlation r≈0.47 on a 2019-2025 walk-forward — volume only; efficiency not projected.
2025 Production
Performance Analysis · 2025 · vs WR peers
Balanced profile without a single dominant trait — contributes across multiple dimensions.
- ▸Above-average efficiency for the WR position (88th percentile).
- ▸5 high-impact games (EPA/play > 0.4) this season — elite ceiling.
- ▸Strong second-half surge — EPA/play improved 0.13 from the first to second half of the season.
- ▸Peak game: 1.01 EPA/play in Wk 4 vs Oklahoma (SP+ 18).
NIL Market Tier· 2025
On3 valuation ↗Top-10 nationally. Multiple mid-to-large collective deals expected.
Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.
Historical Comparables · WR · efficiency + volume + value
Players from 2014–2024 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.
| Player | Team | Yr | Plays | WEPA/play | Line val | Total EPA |
|---|---|---|---|---|---|---|
| Eli Heidenreich | Navy | 2024 | 66 | 0.340 | 0.7 | 22.4 |
| Zach Abey | Navy | 2016 | 70 | 0.370 | 0.8 | 25.9 |
| Chris Tyree | Notre Dame | 2020 | 76 | 0.310 | 0.6 | 23.6 |
| Noah Short | Army | 2024 | 69 | 0.300 | 0.5 | 20.7 |
| Malik Dunner | Ball State | 2017 | 76 | 0.290 | 0.4 | 22.0 |
Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.
Game Log · box score + EPA, week by week
| Wk | Opponent | Result | Opp SP+ | Rec | Rec Yds | Avg | Rec TD | Long | EPA/play |
|---|---|---|---|---|---|---|---|---|---|
| 1 | @Baylor | W38-24 | 1.4 | 1 | 23 | 23.0 | 0 | 23 | -0.16 |
| 2 | vsBall State | W42-3 | -23.0 | 7 | 77 | 11.0 | 0 | 23 | 0.65 |
| 3 | vsSouth Alabama | W31-15 | -12.7 | 2 | 49 | 24.5 | 1 | 32 | 0.47 |
| 4 | @Oklahoma | L17-24 | 18.3 | 3 | 88 | 29.3 | 1 | 46 | 1.01 |
| 5 | @Texas A&M | L10-16 | 20.7 | 4 | 18 | 4.5 | 0 | 5 | -0.23 |
| 7 | vsGeorgia | L10-20 | 24.1 | 7 | 50 | 7.1 | 0 | 12 | 0.03 |
| 8 | vsMissouri | L17-23 | 14.4 | 6 | 108 | 18.0 | 0 | 46 | 0.61 |
| 9 | @Arkansas | W33-24 | 5.1 | 2 | 27 | 13.5 | 1 | 23 | — |
| 10 | vsKentucky | L3-10 | 1.8 | 5 | 34 | 6.8 | 0 | 14 | 0.33 |
| 11 | @Vanderbilt | L38-45 | 20.3 | 10 | 143 | 14.3 | 1 | 32 | 0.76 |
| 13 | vsMercer | W62-17 | — | 5 | 65 | 13.0 | 1 | 19 | 0.35 |
| 14 | vsAlabama | L20-27 | 14.8 | 5 | 43 | 8.6 | 0 | 17 | 0.09 |
Usage & Situational · Pro
- Standard downs
- 0.42
- Passing downs
- 0.24
- Pass / Rush EPA
- 0.36 / —
Usage = share of team plays (CFBD has no true snap counts).